Argenta Estructuradores
A website for a regulated financial firm: the team publishes without a developer and the form screens leads by revenue.
Project in production
About the project
The challenge was not a nice-looking site. It was giving a regulated financial firm (supervised by Colombia's Superintendencia de Sociedades) full content autonomy without giving up control. We built a platform where the Argenta team creates landing pages and manages the blog without depending on a developer, plus a lead form with conditional logic that automatically qualifies or screens out a prospect based on annual revenue, filtering leads before they reach sales.
Features
- Landing pages created independently, with no developer involved
- Blog managed 100% by the client's team
- Lead form with conditional logic: qualifies or screens out the lead by annual revenue, before reaching sales
- Roles and permissions by user type
- Integrated conversion analytics
Stack: Payload CMS + Next.js
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